This Tug-of-War Over the Cable News Network Reveals How Dysfunctional US Media Truly Is.

This past Thursday night, amid swirling speculation regarding a shooting at Brown University, CNN’s Kaitlan Collins posted on social media, pointing out the conflicting information and directing people to her channel's 9pm newscast.

Even though CNN is certainly not a flawless news source, her statement resonated for a lot of people. It remains one of the organizations where you can find fact-based and mostly dependable reporting – notably during crises like the one developing close to a New Hampshire storage facility.

An Uncertain Position Amid a Corporate Tug-of-War

But CNN, now middle-aged, finds itself in a precarious state as two huge media conglomerates compete for ownership of its corporate owner, Warner Bros Discovery.

Regardless of who wins, the future of CNN has turned into a high-stakes game of corporate ownership, rather than as a question of what serves the information-seeking public.

“This represents another instance of the deep structural problems with roots in decades of policy decisions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.

The conjecture about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a more important point.

“The narrative is crafted as a financial tale with influential figures as the protagonists, but there is scant discussion of the societal benefit,” Pickard said.

A Further Element: Donald Trump

The CNN scenario is further muddied by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his main “fake news” antagonist.

Remember the cries of “CNN sucks!” at the president’s rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.

Trump now says that CNN needs new ownership. Many see this as a desire for ownership that will protect him from negative coverage and examination. That is one reason why he seems to support Paramount Skydance, which has made a aggressive takeover attempt.

There is a basis to prefer that bidder more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.

The company, parent of CBS News, also recently placed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that venerable news network.

A Possibility of More Instability

Notably, if Netflix is successful, CNN and other cable outlets would first be carved out into a separate entity. That would be a relief to many at the network, but it’s far from a guarantee of stability. That setup could position CNN for a future sale. It never ends.

According to Timothy Wu, much of this is against the law, anyway. The influential voice of big tech’s dominance wrote recently that anti-trust laws should block both deals.

“Either merger would be detrimental to the country, and both should be contested by anti-trust authorities,” Wu stated.

The Bigger Problem and a Potential Solution

Regardless of the resolution in this situation, the bigger problem persists.

“Our current system is a profoundly structure that undermines democracy, but we ought not succumb to the belief that change is impossible,” Pickard noted. Policy decisions – originating in the 1930s and 1940s – helped to create this profit-obsessed monster, and different policy decisions can fix it.

Is this likely in an era where the top communications regulator refuses to acknowledge that the agency is independent? Reform is a distant prospect now, but that is not to say it will be impossible forever.

Policies that strengthen independent news organizations, bolster local journalism, fund public media, and outlaw the accumulation of media power in very few hands are within reach – they are vital for a healthy democracy.

Regarding media ownership, size does not equal quality. And news organizations such as CNN shouldn’t be pawns in the latest acquisition battle.

Matthew Clements
Matthew Clements

A tech-savvy writer with a passion for exploring how digital trends shape our daily lives and entertainment experiences.